If you are frustrated by an organization resistant to embracing a change you believe is right, consider using the following steps as a road map to seeing your ideas through to reality:
- Get Clear. Write-up and share your point of view. While what you have in mind may seem clear to you, it likely is not yet to others. Writing about what you want to happen forces you to work out the logical progression of thought and to fill in the details to tell the whole story in a way others can understand. Share what you write with others to test for clarity and to ask for help to make it even clearer.
- Focus on value. Emphasize the business value your change would generate in terms others, especially those in positions of authority, can understand and appreciate.
- Set the context for change. Use the change framework to explain how what you have in mind to change exists today, why it needs to change, how it will be in the future, what must be done to get from here to there, and what will be difficult about effecting the change.