MtL System Module 3 shows how to use the DO-SELL-GROW framework to communicate what the organization DOes, how the organization creates demand for, or SELLs, what it does, and how the organization increases, or GROWs, capacity to DO and SELL.

MtL Tutorial Module 3 provides background, instruction, practice cases, and input prompts that prepare leaders to use the DO-SELL-GROW Framework.

Every business is a system of at least three systems. The system of doing what it does, or DO, the system of creating demand for what it does, or SELL, and the system of increasing capacity to sell and do, or GROW.

This 40-second clip introduces the DO-SELL-GROW systems that explain HOW an organization works: