How to frame and drive sales in a services business.

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Leaders of services businesses are often so busy either delivering their services or hustling to land their next client that they never get around to building a systematic way to deliver more value to current clients.

The best service business leaders create an unfair advantage by assigning engagement leaders to deliver on target, on time, and on budget to create satisfied clients and lay the groundwork for delivering more — much more — services. Leaders should develop explicit goals to extend, expand, and find new opportunities to deliver extraordinary value to their clients with the most growth potential.

This discussion, moderated by Raymond Strecker, Managing Director Promontory Financial Group, introduces a framework to grow professional services with existing clients which most leaders in the space miss. The framework can be used to instill a language and a way of thinking for staff assignments, performance goals, performance assessments, recruiting criteria, and staff development.

TO JOIN THE ONGOING SESSION

The insight discussion on Ways to Drive Sales in a Services Business is at this link: httpss://www.clewed.com/insights?id=143.

In the upper right of the page at this link is a short audio teaser. To listen to the full session:

  • Click the Register button in the top right to set up credentials to use the Clewed Platform.
  • Click the Login button in the top right using the credentials set up when you registered.
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To follow along with the slides, activate the link to the file above the audio bar in a separate window.

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